MBA – Strategic management

Basic information

To succeed in the future, managers must develop the resources and capabilities needed to gain and sustain advantages in traditional and emerging competitive markets. How organisations seek to develop this competitive advantage is the essence of their strategy.

Students will examine the ways in which firms build and maintain their competitive position and achieve long-term profitability. Emphasis will be placed on developing an integrated view of the firm that includes functional areas such as operations, marketing, accounting, and finance.

The goal of the program is to introduce students to the concept of strategic management through the analysis of practical cases and takes into account the basic direction and objectives of the organization, the environment (social, political, technological, economic and global factors), the industry and market structure, and the strengths and weaknesses of the organization. Emphasis is placed on the development and successful implementation of strategy in different types of firms across industries.

Program structure

The curriculum emphasizes the value and process of strategic management. In addition to learning new material, students are expected to integrate and apply their prior knowledge to strategic decision-making in organizations. The Strategic Management program is designed to explore the vision, mission of the organization, examine the principles, techniques and models of organizational and environmental analysis, and discuss the theory and practice of strategy formulation and implementation, such as corporate governance and business ethics to develop effective strategic leadership.

The course is specifically designed to not only introduce students to key strategic concepts, but also aims to help students integrate and apply their prior knowledge to a variety of business situations. The course aims to support the objectives of the Master’s program with a solid foundation in ethics, globalization, and interdisciplinary issues.

Study modules

Management and control

  • Corporate governance

  • Corporate Finance

  • Human Resource Management

Personal development

  • Ethics in decision making

  • Innovation and development of new products

Strategic thinking

  • Strategic Management

  • Business strategy

  • Strategic thinking

  • Strategic risk management

  • Strategic marketing and marketing management

Study information:

  • 12 - 18 months
  • English
  • On-line
  • € 7000
  • 60 ECTS


Students have access to an online library with more than 10,000 professional publications, books and professional papers.
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Graduated from the MBA programme at EIFM.
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Why study at EIFM

We want to be your guide on one of the most important journeys you will take in your life. A journey towards your personal growth, career improvement and fulfillment of your goals. Throughout this journey, we will do everything we can to ensure that you reach your full potential and get the most out of your studies at our Institute.

General overview

Our goal is lifelong learning. We are here to develop our students and provide them with up-to-date information, skills and knowledge to help them achieve their goals and ambitions in their personal and career lives.

Developing the entrepreneurial spirit

All our study programmes are designed to emphasise individualisation, the development of personal responsibility and an entrepreneurial spirit - key qualities that will give you a unique experience that will last a lifetime.

Effective teaching

The aim of our education is to prepare graduates to address contemporary economic, environmental and social challenges that impact society as a whole. We therefore provide our students with innovative and relevant knowledge and know-how that will develop their talents and take them to the next level.

Global reach

We are aiming not only at the national, but above all at the international level of education provided.  Students should be exposed to different ways of thinking and acting, be open to continuous learning and be familiar with global business trends.

Personal development

Our educational institution aims to develop and support globally minded individuals who want to become leaders in the world of business and innovation. All our study programmes are completely flexible and target students, their theoretical knowledge and subsequent practice.

Critical thinking

Sufficient knowledge and its critical evaluation is the path to freedom. We therefore instill in our students the critical thinking skills and creativity that will prepare them not only to anticipate, but more importantly, to meet the challenges they will be forced to face in today's global world.

Tuition fee

Are you ready to take the next step?

If you’re ready to take your career and personal life up a notch and want to get an education with an innovative and practical approach, don’t hesitate!

Tuition fee of the program:
€ 7000

The tuition fee for the MBA programme is € 7000. Payment can be made in one lump sum or spread over up to 5 interest-free instalments.

A first instalment of € 1500 is always required before the start of your studies. Tuition fees include study materials and access to all seminars or online lectures organised by the European Institute of Finance & Management.

5% discount
If the student decides to pay the tuition fee in one lump sum before starting his/her studies, a discount of 5% of the tuition fee will be applied additionally.

Admission procedure

There are no tests, exams or interviews as part of the admissions process. All you have to do is meet the study requirements, which are as follows for the MBA programme:

  • Completion of at least a Bachelor’s degree,
  • A CV with sufficient information about your education, volunteer experience, work experience, or extracurricular activities,
  • Motivation letter – In case the admissions committee has doubts about accepting you to study, they may require a motivation letter that should reflect your professional goals, strengths, focus, etc.
    If you are interested in studying, follow the steps below and start your journey to study at EIFM.



Our Career Services department is ready to provide the best opportunities for students to develop their personality, skills and abilities to achieve the best career. If interested, any student can contact our department during or after graduation.

Our colleagues are not only involved in various activities that connect our study institute with major national and multinational corporations, but also build partnerships with major companies or organizations so that we can subsequently offer diverse career opportunities to our students.

The Career Services staff offers students a range of personalized information, which may include a listing of top employers, trends and process in talent recruitment, statistics on average salaries and wages, or other thought-provoking information to help graduates choose the right career path.

Programme subjects

Management and corporate governance

This course covers the fundamentals of management theory and practice and the basic principles and practices of business and organizations in a local and international context. You will gain extensive knowledge and experience in designing and implementing strategy at different levels of the corporate organization and other types of organizations such as public, non-profit and cooperative. Specialized options provide insight into the complex and changing relationships between business corporations, their stakeholders, and the societies in which they operate.

Strategic Management

The Strategic Management course introduces students to the key concepts, tools and principles of strategy formulation and competitive analysis. It examines managerial decisions and actions that affect the performance and survival of business enterprises. It focuses on the information, analysis, organizational processes and skills, and business judgment that managers must use to design strategies, position their businesses, define firm boundaries, and maximize long-term profits under conditions of uncertainty and competition.
The course brings together and develops all the ideas, concepts and theories from other subjects such as accounting, economics, finance, marketing, organisational behaviour and statistics.

Ethics in decision-making

Ethical decision-making refers to the process of evaluating and choosing between alternatives in a way that is consistent with ethical principles. In ethical decision making, it is necessary to perceive and eliminate unethical options and select the best ethical alternative. In this course, we present some key principles and pathways that help guide ethical decision making. These are a series of basic questions that we should ask when confronted with ethical dilemmas. These are often complex situations with no clear-cut solution and no right or wrong answer. However, these decision-making processes will greatly help us all to make informed decisions that can justify subsequent actions.

Corporate finance

This course describes the theory and practice of corporate finance. It aims to provide a conceptual foundation and establish a framework for corporate investment and financing decisions. The content will be very useful for aspiring investment analysts, financial managers, corporate finance professionals and future CFOs. The course deals with understanding the major financial decisions faced by corporate managers and what corporate finance professionals do and why. We will combine theory with practice to ultimately understand what corporate finance professionals should be doing to increase company value and shareholder wealth. Key topics include time value of money and interest rates, project and company valuation, project analysis, capital budgeting, capital structure decisions, risk/return relationships, financial analysis, etc.

Corporate strategy

The primary way in which corporate strategy ultimately creates value is by enhancing the ability of portfolio companies to create and sustain competitive advantage. The main topics you will cover are diversification, vertical integration, restructuring, synergies, alliance strategy and global strategy. We will therefore introduce a number of tools to help us analyse these topics. The main objective of the course is to introduce you to the primary decisions, tools and concepts of corporate strategy. By the end of the course, graduates should be able to understand how multi-enterprise firms can create value, be able to identify opportunities to improve corporate strategy, understand and be able to analyze the main benefits and risks of different diversification strategies, understand the economic and organizational realities behind the term "synergy", and be able to identify and analyze synergy opportunities.

Innovation and new product development

The course is designed to provide comprehensive coverage of innovation management and new product development. Emphasis will be placed on both the theory and implementation of innovation management. The structure of the course will support students in acquiring the knowledge and skills required for innovation management and new product development. Upon successful completion, students will be able to critically discuss and analyze new product development and innovation concepts, demonstrate the ability to engage in entrepreneurial and innovation processes in new product development, create, analyze and critically evaluate new business models and innovation plans, and develop skills in case study analysis.

Strategic thinking

This course will enable you to identify and strategically think through the challenges and opportunities facing your organization. The future is uncertain and requires us to think deeply to determine the path. This makes it all the more necessary to plan. By combining powerful analytical methods with proven thinking tools, you can help your organization better deal with today's world of volatility, uncertainty, complexity and ambiguity. Many managers today say they know that taking the time to think and plan strategically is really important. But research shows us that they are not really spending enough time on it. This course is designed to help managers develop effective ways to achieve strategic thinking for their organizations.

Human Resource Management

This course not only covers theories but also allows students to practice hiring procedures. It focuses primarily on administrative services, personnel administration and performance management, and especially the hiring process. The course helps students to study and acquire the knowledge and principles that are necessary for managing the human resources of a company. The main objective of Human Resource Management is to provide important and adequate resources for the company, therefore, it incorporates a combination of various subjects that include business environment, communication skills and management accounting.

Strategic risk management

Every project comes with risks - some of which can ruin the project and some of which can even ruin your career. As a project manager, you need to be able to identify and manage the risks of your project. Mastering risk management techniques is essential to becoming a successful project manager. This course is designed to teach you practical approaches to identifying and managing risk.

Strategic marketing and marketing management

Strategic marketing management is a framework for marketing decision-making and planning in a global environment: exploring strategy options, analyzing opportunities, defining and implementing strategy. The course examines the development and implementation of marketing strategy by providing a framework on which to identify and evaluate strategic options and programs. Key topics include forecasting and contextual capabilities, product category lifecycles and strategic implications, product-market definitions, distribution channel relationships, customer relationships, competition analysis, marketing strategy models, portfolio models, strategic bid evaluation, marketing strategy implementation systems .